Design strategist, facilitator, and brand builder crafting experiences for a happier, more well world.

Aqil (ah-keel) partners with startups and organizations to translate visionary ideas into human-centred, values-aligned experiences. Working at the intersection of well-being, culture, & technology, he works across brand, service, & product marketing to co-create experiences that inspire & build trust.

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empathy through co-creation

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inclusion at the core

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play as a superpower

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empathy through co-creation + inclusion at the core + play as a superpower +

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Design Services

  • Partnering with founders and teams to turn vision into brands people feel connected to, Aqil crafts cohesive identities that express purpose, emotion, and clarity across every touchpoint.

  • Aqil leads dynamic workshops that align teams, spark imagination, and move ideas into action. His play-driven facilitation turns shared insight into clarity and creative momentum.

  • Aqil helps founders define strategy, refine products, and craft stories that resonate. He turns early-stage ideas into ventures people believe in.

  • Aqil partners with organizations to reimagine how they serve people—mapping journeys, uncovering opportunities, and designing experiences that build trust and care.

  • Aqil turns research and data into stories people get. By transforming complexity into clarity, his visuals drive better decisions and spark deeper understanding.

Recent Achievements

Select Projects

  • Collection of branding and marketing materials for Chipp, including a logo, brand playbook pages, product images, icons, character illustrations, and sample merchandise, all featuring a yellow cartoon AI character with a cheerful expression.

    Bringing AI to Everyone

    Work for Chipp.AI

  • Dark background with an abstract pattern of curved, bright green and blue neon lines

    Designing More Human Services

    Consulting for Bridgeable

  • Title that reads 'The Empowerful Project' over a background of teal balloons arranged in a circular pattern.

    Making Mental Healing Possible

    Building Empowerful from the ground up

  • Close-up of a product label on a box of Lychee Tea, featuring geometric blue and teal patterns, and text highlighting the tea's health benefits like vitamin D and balanced pH.

    Crafting Fresh Oral Wellness

    Work for DoseBiome

good news

🗞️

good news 🗞️

October 8 2025

Aqil received the Integrated Branding Award at the 2025 International RGD Branding Awards

🎉 Studio Whippy Wins the 2025 RGD International Branding Award!

This Thanksgiving, we’re grateful to share that out of 390 submissions, our work has been selected to win the Integrated Award - Rebrand/Refresh, recognized by the
Association of Registered Graphic Designers (RGD).

As a boutique, queer, and BIPOC-led studio, this recognition means a lot. It validates our co-creative process that participatory research, play, and empathy can drive innovative outcomes, especially in the fast-moving world of emerging technology.

At Studio Whippy, we help startups and ambitious organizations bring bold ideas to life with joy. A huge thank you to the
Chipp founding crew for believing in our process and the RGD community for championing it. Here’s to continuing to design with intention (and a little bit of whimsy).”

An award ceremony stage with a large screen displaying the name CHIPP, awards, and logos, with people sitting and standing in the audience.
Exhibition display panels in an airport or conference center, featuring a large poster for the 2025 RGD Branding Awards, with information about judges and various display boards in the background.
Man smiling, wearing glasses and a black and gold patterned shirt, holding a red award trophy, standing in front of a backdrop with the words supporting, connecting, inspiring, and promoting designers.

In the Media

October 14 2025

RGD

May 20 2025

Teachers Life

April 9 2025

Betakit

April 3 2025

Humber River Health Foundation

May 17 2024

OCAD University

September 13 2024

Financial Post

October 19 2016

BlogTO

March 30 2016

Business Insider

Interested in working together?

Let’s imagine what’s possible through design that moves hearts. Fill out some info and Aqil will be in touch shortly.